MODULE EVALUATION

End of module evaluation

In this module I really enjoyed the practical aspect, I found binding the book really fun as I feel like hands on stuff is where my talents lie. It was a vast improvement to other books I have made in the past as I used more ambitious techniques such as the hardback cover. I also really enjoyed swapping work with someone and doing someone else project. it gave me clarity that I couldn't get with my own work. I find it hard to look at my own work for so long and swapping and working from a clients demands gave me fresh ideas and a new perspective on my work. I always really enjoy working with people so it was nice to have a dialogue going on between me and my partner it made my work better as I could get feedback from my partner when i needed it. 

In this project I have not enjoyed layout, I found it really hard to fit the typography in my book into the layout, i played around with different variations but i still think the finished look is not right for the full bleed images, although I really like the full bleed images I found it difficult to incorporate any other information around them. I also found it difficult to put the idea of my app into a physical response as I think my skills and style of working held me back. I am not very good at vectors and I feel my imagery was very simple  

From this project I have learnt a great deal of technical skills by using the software, I have enriched my knowledge of indesign as this is the biggest project i have ever done on the software with 52 pages, I had to pay close attention to pagination and layout. I used adobe XD for the first time in this project, i found it relatively easy to pick up with the help from online trials and it has been a very handy tool in showing the navigation of my app. 

Next time I will improve my time management as I spent a long time on studio brief 1 and then didn't have enough time to properly get into studio brief 2, this meant my app was quite rushed. I need to manage my time and set weekly aims in order to get all of the work done on time. Also next time I will make sure I test all of my ideas out before the final product as then there will be no mistakes on the final product. My book went wrong as when I was using the laser guillotine i cut off too much and left some of the writing cropped in my book. If I had tested this before this wouldn't have happened. 

FINAL APP NAVIGATION

VECTOR IMAGES

Using adobe illustrator i created a vector using the image trace tool as a visual representation of where each place was in the country. 

EVALUATION STUDIO BRIEF 1

I enjoyed making the book as the practical side is something I think I am good at, getting away from the computer and using my hands was a nice change. I enjoyed working with a client and not just using my own work. 

I didn't enjoy layout if my book i find the pagination really hard to get my head around. it wasn't until i had printed the book out that i realised many of the mistakes that i had made. this can be quite a costly mistake. Unluckily for me my book was quite big with many pages so i had to spend a great deal on printing.

Next time i would do many more tests before the final product to ensure nothing goes wrong for the final product. I would also like to develop the front cover a bit more and maybe incorporate some different techniques including foiling or embossing. 

BOOKBINDING PRACTICE

For my book i want to bind using saddle stitch and a hardback cover. this test will help me figure out how the book needs to be put together for the final picece. 

FINAL DESIGN

i am dissapointed with my final design because dispite the test i did i still seem to have come across more floors in the designs. when sticking the book together i got ripples in the paper

The images look better full bleed it helps the book flow better.

TESTING

 i diddnt leave any creep so the end pages have been cut off and cropped badly, for the final thing creep will need to be left. 

I came across a design floor in my idea as it is very hard to line up the pages accurately, so when i bound the book the typography was out of place, to solve this i have moved the typography to the other edge. 

the printer broke when printing out my images so i hope when i do my final print run it is fixed so i dont have streaky images. 

 I struggled to get a clean cut on the pages when i cut it by hand so when i do my final piece i may try to use the laser guillotine.

I dont think the images look right not full bleed, i need to keep in theme with the rest of the book and make the single page images full bleed. 

DEVELOPMENTS

I tried out a veriety of colour combinations to see what would fit my app, i ended up choosing pale pink, and a darker pink paired with a contrasting electric blue. 

EVALUATION STUDIO BRIEF 2

I have learnt that more time needs to be spent developing the idea before it can be fully ready for use, i ran out time for this brief and I ended up not being able to refine it as much as I would have liked to, I can see with more time the app could have been really interesting as i think the concept was really fun.

I think the overall look of my app was a success, I like the colour scheme as it very retro and 90s and draws in the younger audience with a vibrant feel. I also think that the app successfully solves a problem and could definitely make a feasible app as it proves it can in some way make peoples lives easier by helping them choose outfits.

I think my visuals were too simple and I would have liked to have spent more time making them have more depth and added more elements. Although the navigation was successful it was undeniably simple and I would have liked to have refined this further to create a more interesting navigation.

FINAL APP

FINAL CRIT

APP DESIGN DEVELOPMENTS

From my original drawings I created vectors of a wardrobe that would be the opening of my app. I experimented with different ways of colouring in this line drawing but decided upon a full fill colour as it fits the digital aesthetic alot better than the free textured example. I also drew some coat hangers for the inside wardrobe of which you would  view your digital clothes from. 

The name of my app will simply be dress me, this implies that you want someone else to help although it can mean that you will do it yourself, i think it gives an open minded approach to the app. I have chosen Futura as my font of choice as it is fun and playful like the app but is easy to read and universally known.  

The colour scheme I have chosen is bright and colourful fitting the target market of teenage girls. it has a 90s aesthetic like the film clueless which i based the idea of my app on.

APP RESEARCH

COMPETTITOR APPS

MY  WARDROBE- CLOTHES TRACKER

- Same idea as mine with the keeping all of your clothes in one place. 
- You can log all of your clothes by taking pictures and then they are saved in different categories. 
- You can save looks for each day on the calendar, with a calendar section showing all of the days and what outfits you have picked for that day. 
- You can compile a suitcase for when you go away and need to pack clothes. 
- You can choose from different looks such as casual, classic, glamourous 

 STYLEBOOK 

-uses my idea of helping you choose outfits and looks at current fashions
-allows you to choose looks and look at fashions for inspirations 
- The app links online shopping so you can buy looks 
- The app incorporated vector imagery giving the app a strong individual aesthetic. 

PUREPLE OUTFIT PLANNER

-gives you outfit suggestions 
-option to have outfits picked for you using a random generator.
-this app has a community section so you can connect with your friends.
- the app has quite a refined aesthetic with subtle hints of bright colour.

COMPETTOR TITLES

Compettors of my book 

20th Century Travel by Taschen

Lonely Planet's guide to travel photography

The National Parks- An American Legacy

INTERIM CRIT

I had a crit today on what i had done so far for this brief. I showed my wireframe to the group and from the feedback i got i think i need to focus on the social media side of the app in order for it to to solve a problem. so the app will be more focussed on people judging your outfits and planning outfits and getting advice on what to wear with certain outfits. i still want to follow my design idea of swiping though the app like a clothes rail. 

APP IDEAS

A wardrobe app that helps you pick out an outfit for that day so you can decide what to wear

what problem does it solve?

can help people choose what to wear without asking someone in real life.

why would you use it? 

to help pick an outfit for a special occasion or when you are feeling too lazy to search through your wardrobe. 

target audience? 

fashion conscious people probably of the younger genration up to about 35. 

what are the main components?

-store of all your clothes in the app for them to be searched

-categorical tags

-social media

-inspirations

WIREFRAMES

In order to start developing my app and to get a feel for how the app will work i have created a rough wireframe. This has helped me establish an idea of the aesthetics of the app and how things will run into each other. Wireframing is quick an easily done on paper rather than faffing around with digital mockups. 

I want my app to have a strong image and i will focus the navigation around a digital wardrobe to fit the theme. When you open the app, a wardrobe will appear that when you tap on the door it opens up for you to continue into the app. The home screen will have a physical rail of clothes that you can swipe through to look at your clothes that you have preset into the app. At the top of this home screen there will be a menu button which will take you to the other option of the app. One function on the menu will be 'how are you feeling?' where you can choose from one of the preset tags on your collection of clothes, from things like casual, warm , smart, black etc. 

Another function will be 'inspire me'  where you can look at previous outfits or look what other people have been wearing on a social media platform. 

STUDY TASK 1 SUMMER WORK PRESENTATION

Format your summer brief research project as an engaging 5 minute (maximum) visual presentation. You should aim to communicate an overview/selection of your images and annotations in a clear and engaging format. Consider the feedback you would like to receive and how this could inform your approach to the presentation.

The presentation helped me sum up my ideas and arrange the content in a way that enabled me to work out what i liked best and what worked the best. It also enabled me to work out an angle to go down for my project.