Sunday, 13 November 2016

OUGD403 Final crit

This is my final alphabet for the final crit, I went with the understated smashed objects idea,   having less cracks emphasises the cracks that are on the letterforms so the design is not too busy. 

Crit

Feedback I received 

"I think you should have the fragments of the letters more spaced out so you can see them more clearly."

"I think the crack on the letter A and L are really effective."

"I like the way that all of the letters are cracked differently wich also shows surprise because you can predict a pattern."

"The design could be simplified even further and the cracks only appearing on some of the letters."

"Fragments could be spaced out further"

"I think this typeface well conveys the element of surprise, i like the way it isn't completely obvious, i like the context you have gone down with the smashing plates."


"Helvetica works well with the cracks because it is neutral so the cracks are nit overpowered by any serifs or anything."


Here is my revised alphabet from after the crit, people has said i should move the fragments further apart. i tried this and i think the distortion works better than the first typeface. 


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